We hope everyone had a wonderful 4th of July weekend this year! This summer, we are going to be re-launching our forums website, something we tried to do last year around this time as some may have noticed. Unfortunately, shortly after its release our family experienced a major blow that none of us were expecting or prepared for.
Fast forward a year and things are finally leveled out for us personally, meaning we can devote more time to TBC. We've recently moved locations as well, to Ellensburg, WA, and have been fortunate enough to have expanded our workshop and office spaces.
Now that we have reverted back to normality, it's time to get down to business. Since our launch date on March 10th, 2023 I'm proud to say we have officially doubled in size and reach. We currently have two retail locations that are distributors of our soft baits, one in Morton, WA and one in Vernonia, OR. We plan to continue expanding our retail/professional locations for the rest of the year and into next spring. Our main focus are small Mom and Pop shops, guide services, and small businesses that specialize in local fishing tackle. Keeping these as our main focuses allow us to keep up with demand while still supporting local businesses around the PNW. The partnerships we establish with other businesses are truly invaluable to our growth, and we can't thank them enough!
Product expansion will be loaded for us with the new arrival of our Boggs Tacklemaker. Expect to see new lures, steel leaders, and painted blades hitting the online store in the coming months. After a long trial and error process, I've found a suitable protective coat to cover the painted blades. These blades are in the final phases of testing and are handling the abuse wonderfully. Painted blades will be available in all our current sizes, as well as #2 hammered blades and our new #2 Dakota Blades. As we develop new baits and lures, we will be doing polls on our Facebook page to ask customers for input regarding design, terminal, and modifications. We want these new lures to directly reflect our customers' ideas and exceed their expectations once they hit the water.
Improvements for the rest of the year will be focused on our terminal upgrades. Plans to upgrade all equipment on our current Crawler Rigs is actively underway. Notable changes you'll be seeing soon are quick change clevises, more variety in size an styles of hooks, and combination packs included with the purchase of TBC Crawler Set (coming soon). More changes you may notice will be coming to our soft baits, with the addition of terminal gear. Soon all of our Soft Bead packs will come standard with T-Stops AND sequins, giving you multiple ways to rig for almost any situation. Floating Bait Balls will soon include a few #6 Baitholder hooks and our bass bags will have the option for added wacky rings. We want to start including options like this in our bait bags to give anglers more ideas, applications, and better chances at catching fish.
Pro-Staff have been nothing short of amazing this year, and I owe lots of thanks to you all! Our small team of Pro Staffers is constantly out fishing our products, giving feedback, and spreading the word about our killer baits! They've certainly made a difference this year in our growth as well. A special thank you to Pro Staff Isayah Runyon for being our Oregon rep that helped land us in our newest retail location at Wulf Arms. Isayah has not only been putting the beat down on trout and bass this year, he has also been diligently talking to folks, handing out business cards, and blowing us up in the Oregon area. You're doing amazing work, thank you! If you're interested in joining our team of Pro Staff, we've opened the application process once again - bonus points if you live East of the Cascades!
Lastly, our forums page is being relaunched this week and will remain open and actively maintained. This page was created with the intention to bring together the community over one thing, fishing. TBC Forums will have everything from great homemade recipes for your catches, instructional articles/videos for TBC baits and lures, behind the scenes of manufacturing/clean-up projects, photo gallery with contest, and so much more! Sign up is not required, but does come with a discount code for our bait shop if you choose to make a free account. Don't worry, there's no annoying email spam or junk mail to be bombarded with, all of our company's sales and discounts are posted on social media only.
Thank you for taking the time to read our new Seasonal Newsletter. For the future, we will be posting one of these quarterly on all of our platforms to keep our customers and retail partners informed on our current projects and future endeavors. If you ever have any questions, comments or concerns feel free to reach out to us by email at Thurstonbaitcompany@gmail.com or by phone 7 days a week 0900-1700 at (360) 884-6146. Check out our retail locations below!
The Reel Morton: Morton, WA
https://www.facebook.com/profile.php?id=100091882576316&mibextid=LQQJ4d
Wulf Arms: Vernonia, OR